MIB Viral Flash Game
MIB was established in 1946 as a private company limited by guarantee for the purpose of entering into Agreements with the Government to compensate the victims of negligent uninsured and untraced motorists.
Working with Hive Creative, Spira created a simple interactive Flash game for the Motor Insurance Bureau (MIB). This quirky little game pits you in control of a mechanical crane where you have to remove the uninsured motorist off the road and into a car crusher to gain points.
This simple game was used by MIB as part of a viral campaign to internal staff and contacts.
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