Morse - E-Card
This project was originall commissioned by CSTIM (now part of the Morse Group) to deliver a simple yet attractive Christmas e-card with the theme of their ‘International’ offices (located in Singapore, London, Jersey, Scotland, Luxemburg, South Africa, France and Australia).
Although the e-card had a Christmas theme, some of CSTIM’s office locations don’t have our typical winter weather, so the e-card featured main landmarks and locations from all the CSTIM offices as well as a Christmas greeting in the relevant language.
The eCard was designed static and then created as an animated flash movie. This flash movie presents UK first and then generates a random order of countries thereafter each time the movie plays or loops through.
A dedicated email template was designed to link to the ecard, which was sent out using the AI eMarketing Solution.
http://www.spira.co.uk/assets/media/portfolio_animation/Morse_ecard_2006/
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